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HR Manager | Staff-India

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Task Details

Update FB Ad copy for higher CTR

Assigned To:
  1. Jack (jack.as@staff-india.com)
Assign By Admin On 2019-06-12
90%
Deadline:- 2092 Days Over from Deadline. You Have Missed The Deadline 2092 Days Ago

Task Details :-

Hi Rob,

 

Yes CTR is very low for TC.

 

Here is the all time performance statistics for TC Ad copies.

 

Action Point:

 

  • We have only 2 banner ad and 2 video Ads for TC and among them 1st one is getting low clicks and conversion. So we need to create at least 4 banner Ad copies with different landing page for TC to test and improve CTR.

[[Rob Comments]] Yes you are right, you need to make more DIFFERENT AD COPY. Because the current ad copy is not so interesting for the user.  So go ahead and make more adcopy and PUASE the worst performing ad copy.

Like this every week you need to keep improving the ad copy by pausing worst performing ad, and making new ad that you think will be more suitable.

 

  • TC video has slightly high CPA. I think we need to add more attractive videos to get more Views, CTR and Conversion.

[[Rob Comments]] you can see what other vidoes are available on TC and OMJ youtube channels and use them and make new ad copy.

 

  • We need some exciting banners and landing pages to make good Ad copy for TC.

[[Rob Comments]] you can make whatever banner you need mate. This is your job to create the ad copy suitable for the target audience. Let me know if oyu need my help with anyinthing.

 

Thanks a lot. Please give me your feedback.

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Comments  (3)

    Jack 12-06-2019 16:18:31

    Hi Rob,

    Please check the screen shot of the new ad.

    I just made a new TC banner ad for Facebook TC Campaign.

    Also i will keep checking the performance of those ad copies every week and pause the worst performing ad copy and make new ad copy for better performance.

    Please give me review for this task.

    Thanks a lot.


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    Admin 10-06-2019 13:15:13

    if you see this ad on facebook, you will be interested to click?

    Jack
    Hi Rob,
    I have made a new TC Banner Ad for Facebook TC Campaign.
    I have given a screenshot of the new ad.

    I researching on YouTube video for TC and OMJ and i will make video ads for this campaign.

    Download